EXPECTATIONS

Hi all,

The topic for today is “how to manage your client’s expectations” which has been a topic lately especially now with this coming Inauguration Day. In the world of event planning, and in any kind of business for that matter, you encounter many types of people with different wants, needs and expectations. Because you want to do business and also provide everything that is possible to your client, you may promise things that you may not be able to deliver. This is when you need to Manage Your Client from the very beginning.

How can you manage your client? Well, it’s actually pretty straight forward and that is why we might not always think about it (I’ve done it!). You need to tell your client what you can offer, how to deliver it, the time frame to finish your job, and just be sort of honest. In event planning, and this happens not just to event planners, clients reach out to you with a vision of their event , but they are not sure how to develope it and they want you to help them figure it out with your expertise. Or some clients come to you with a vision knowing exactly what they want (think decor, music, venue, overall experience, etc).  Either way, as a knowledgeable person in the industry, you can certainly help the client make their vision a reality, BUT there are a few things to take into consideration after talking to your client about their wants, needs and expectations of the event:

  • Obviously, the biggest thing would be BUDGET
  • How capable are you to deliver what the client is asking?
  • Are the client’s expectations realistic?
  • Is the time frame to plan the event realistic?
  • Do you have the right tools to plan and carry out the event?
  • Do you know people in the industry that could give you some tips about something you don’t know much about?

These are some things you need to think about as you talk to your client while discussing and going over the ideas and plans for the event. The client will definitely appreciate your input so that he/she is prepare as to what to expect and as to what can be done. Trust me, building a trustful and professional relationship with clients should be one of your top priorities.

Trust and professionalism = repeat business

I hope you find this helpful!

With love,

Natalie

Food for thought

Hi all,

I’ve been horrible at writing these past few months, and I know I should be writing about Halloween decor ideas (oooppss) but with changing jobs, trying to enjoy our bipolar autumn, and trying to organize my trip to Chile for this Christmas,  and also celebrating the birth of my nephew (!!!), I’ve had not thought about a good topic to write about until a couple of weeks ago…

As you most likely have read, heard, or talked about in the past few months, the main topic now is how our world is deteriorating due to our lack of interest, knowledge, resources, and/or technology available to us. I had written an article a few months ago about how you can do little things to have a meeting that is a little more sustainable and there you will find that there are ways that everyone can do to accomplish an event with a little less footprint.

In the event industry, there are lots of ways to be more green when having any type of event such as meetings, lunches, weddings, birthdays, conferences, etc. One option and a starting point, would be to find vendors that support and are advocates of this movement. Not many people know or do their research about this topic and they go on about their lives not thinking about the little things they can change in their daily lives that leave a smaller footprint on Earth.

I, for example, was not knowledgeable about this topic until about two years ago, and since then, I started recycling, trying (and very, very hard) to bring my own bags to groceries stores, consume less things that are not needed in my diet (sadly being very unsuccessful some days), etc. and it might  not sound like anything, which you might be right if you are thinking that, but I am in a way helping and I think that counts a lot more than knowing about the damage and not doing anything about it. The changes are not easy, but now that I know about the problem, it makes me feel more conscious about something I would do in my daily life and I try to change it.

It’s the same in the events industry. When planning a small meeting, it would be good to use bamboo or compostable plates and eating utensils, or even having your own plates that can be easily thrown in the dishwasher to be available for the attendees. For larger events, look into recycling and food donation programs that vendors already have and are eager for you to ask about it!

The less we consume, the less will be purchased, the less will be produced, the less harm we cause.

I hope you liked this article and I would love any feedback!

Happy Halloween!

With love,
Natalie

Green Is The New Black

Hi everyone!

Today, I want to talk about sustainability. I know the thought of it probably sounds boring or too hard to deal with for some of you, but it’s something that it affects everyone and everything in our planet.

On a more personal level, I’ve always felt that I wanted and needed to contribute something to the Earth. This could have meant that I would take care of sick animals, not littering, being kind to people and animals, etc. but I never felt like I was making much of a difference even though when we do this, we actually do make a difference little by little, and it is a good way to contribute back.

I’ve said this in my first post and I am going to repeat it, I am new to the event planning industry and I am always looking for ways to learn and improve. The other day, I had a “light bulb” moment and I realized that the way I could help with sustainability in a larger scale was to inspire and teach clients about it, so that they can realize that hosting a sustainable event doesn’t have to be a headache or more expensive. Also, if they decide to take that path and they’ve hired a planner, they won’t have to worry about the details that entails to having a sustainable event, just as having a non-sustainable event.

There are many ways to make an event “greener” depending on the event you are having. Even decreasing the footprint we are leaving behind by a little bit, it’s much better than not caring at all and leaving a much bigger footprint of just waste. One idea that I really like is creating a new life by planting a tree in the remembrance of someone. I think this can be a very touching and special thing to do. There are two things you would be doing by choosing this option:

  1. The process of planting a tree or any other plant for the memory of someone makes you more connected with Earth and with the person you are remembering.
  2. You are giving life back to Earth

You can also opt for throwing some petals of flowers down a river. These two things, when I think about them, makes me feel more connected with nature and it just gives me of feeling of tranquility.

Now in the case of a wedding or baby shower for the party favors, you can also use a plant with the roots that would come in a water vase ready to be planted. This idea is great for the center piece and the party favors at the same time. I actually saw this in a wedding recently and it looked gorgeous! Guests love taking the flowers with them after weddings and so the guests at this wedding thought that it was the cutest way to take back with them a little piece of the new couple and the new life they are building together.

So, when we think of sustainability,I don’t want anybody thinking that there are limited options for having a sustainable event. The ideas are limitless and you can really get creative with it. Even if it’s one thing that you are doing to contribute back or help, it’s much better than nothing.

Another issue that I want to touch base with also is the use of animals for some events. For example, using doves for weddings. Any animal used for events are not really enjoying the process. They obviously have to be kept in cages or boxes, and it is very stressful for them. There are many negatives consequences when using animals, insects, etc. and doing just a little research beforehand would be help a lot!  So, next time we plan something, we need to remember to do it in a way that we are not hurting so much by avoiding little things like that.

I really hope everyone  enjoyed and considers some of the things that I’ve talked about in this post and sorry that it is so long!

With love,
Natalie